PRODUCT MARKETING MANAGER
COMPANY OVERVIEW
At Netformx, we believe that motivated and talented people are the key to delivering global capability with personal accountability. That's why we're committed to the empowering exchange of ideas in an inclusive, forward-thinking environment.
We deliver solutions that focus on accelerating the requirements-to-order process for Information and Communications Technology (ICT) products. Our software suite includes discovery, design, validation and quoting/proposal generation backed by the industry's most complete knowledge base cataloging products and business rules for multiple vendors including Cisco, Juniper, HP, Avaya, and Plantronics. Our customers and partners count over 300 service providers, system integrators and equipment manufacturers including AT&T, Bell, CDW, Cisco, EPLUS, HP, Nexus IS, Sprint, Swisscom, Telstra, Verizon, and Vodafone. Netformx is headquartered in San Jose, California and has a development team in Israel.
JOB DESCRIPTION
You will be responsible for creating and managing the delivery of marketing and sales materials. You must have experience creating effective sales demos, collateral, presentations and website content. You must have the ability to work closely with customers, engineering, sales, marketing and support to ensure revenue and customer satisfaction goals are met.
RESPONSIBILITIES
Your principal responsibilities will include:
- Overall delivery of sales tools to aid in securing and retaining customers
- Refining messaging based on market research and customer feedback
- Coordinating and implementing social networking strategy
REQUIREMENTS
You have the following experience:
- Minimum of 5 to 8 years relevant product marketing and corporate marketing experience in the software industry
- Extensive knowledge of multimedia and social networking
- Proven ability to create compelling sales aids which sales teams and customers value
EXPERTISE
You can demonstrate past successes across the following responsibilities:
Messaging and Content Development
- Exceptional written and oral skills to communicate clearly complex technology solutions
- Keen understanding of how to develop value-based messaging
- Ability to incorporate market trends and customer feedback into messaging consistently
Market Analysis
- Previous experience with market assessment and working with qualitative and quantitative data
- Demonstrable proficiency working with Excel and CRM tools such as sasleforce.com to create reports and present results graphically
- Ability to work with technical and business resources to deliver clear competitive profiles
Digital Marketing
- Proven track record developing and producing multimedia content
- Passion for social networking and deep understanding how to leverage it for B2B marketing
Industry Knowledge
- Must have experience working for a high tech software company focused on B2B
- Recent experience working in the data center and/or cloud computing space is very important
- Grasp of the telecommunications and networking industry preferred
- Past experience in the IT sector also strongly preferred
- Prior experience with worldwide organizations and marketing plans high desirable
- Personal Attributes
- Proven track record in truly cross-functional, high-visibility roles requiring interaction across the entire company
- Able to work under pressure in a dynamic environment
- Strong attention to details
- Exceptional presentation, business writing and communication skills are a must
Education
- Bachelor’s degree in business, marketing, or technology required, MBA preferred
LOCATION
400 Race Street, Suite 201
San Jose, CA 95126
This position is not open for relocation.
Must be able to travel up to 20% of the time.
This position is not open for recruiters.
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