17
Feb
2022

Blogs

Lifecycle Incentives Simplified – A New Blog Series
Marshall Eisenberg

Netformx Sr. Customer Success Manager

Marshall Eisenberg is Senior Product Strategy Manager at Netformx, where he focuses on customer success and product marketing and strategy. Marshall has more than 30 years of practical experience. His broad background and in-depth expertise make him a valuable resource to Partners, providing guidance on how they can meet and exceed their profitability and performance targets using Netformx products.

Marshall’s insights are based on extensive experience in solving Partner and reseller challenges in the areas of data networking, manufacturing, and inventory; Cisco equipment, services, and incentive programs; and complex network design. Previously he successfully managed a $30m run-rate Cisco business for a large service provider located in the Pacific Northwest.

Marshall holds a BBA degree in Business Administration and Finance from Western Michigan University.

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Greetings! I’m Marshall Eisenberg, and I’d like to welcome you to the Lifecycle Incentive blog series. One of the many hats I wear at Netformx is to be an expert on helping Cisco Partners increase their profitability in capturing Lifecycle Incentives.

I know your day is extremely busy, so I’ll keep this (and all future posts) short and to the point! I’ll share updates to the LCI Program, provide tips and tricks to capture more LCI rewards, and how to make the most of Netformx tools to automate and simplify managing your LCI reward capture and increase your profitability.

 

Lifecycle Incentives Simplified – A New Blog Series

Changes to Cisco’s ‘Adopt’ Program

Cisco modified the Lifecycle Incentive Rewards ‘Adopt’ program, effective March 1, 2022.

These changes include:

  • Two New Adopt Opportunity Reward Thresholds
    • Cisco expanded the number of Adopt reward classifications by adding two new categories: Entry & Extra Large.
  • $5,000 Non-EA CSP Reward Removed
    • Cisco eliminated the $5,000 payout reward when submitting the Non-EA Customer Success Plan (CSP) for a registered opportunity.
  • Adjusted payout rewards
    • Due to the two new categories and elimination of the non-EA CSP reward, Cisco adjusted the payout structures.

Lifecycle Incentives Simplified – A New Blog Series

Log into the Cisco Lifecycle Incentive URL to learn more at  Lifecycle Incentives (cisco.com)

Netformx LifecycleXpert Update Coming 7-MARCH-2022

LifecycleXpert – the only application in the marketplace that allows you to quickly identify your Cisco Lifecycle Reward opportunities based on the automated collection of your Cisco data with no manual data entry needed. LifecycleXpert will update and align to the noted Cisco changes starting on March 7th. LifecycleXpert is a robust feature of ChannelXpert.

If you haven’t logged into LifecycleXpert lately, we recommend you log-in and check it out. Let me know what you think at marshall.eisenberg@netformx.com.

If you haven’t seen the power and simplicity of LifecycleXpert, please contact your Netformx Account Manager or reach out to us at sales@netformx.com.

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